Most people understand Search Engine Optimisation (SEO) and Google AdWords (also known as Pay Per Click) as two separate Digital Marketing strategies. Yes, the two are different in their methodology, but ultimately both share the same end goal – driving your Website to the top of Search Engine results to get more traffic to your…
Read More About How SEO & Google Adwords Can Equal Your Business Success
When it comes to designing a great Website, getting it right might be harder than you initially think. It’s easy to get hung up on the colours, what font to use, the size of the logo or the alignment of the text, but when it comes to great Website Design, aesthetics aren’t always the most…
Read More About 4 Must Read Tips on Achieving Great Website Design
If you’re a Small Business Owner with an Ecommerce Store, then Google Shopping needs to be on your radar. That’s because not only is it remarkably easy for Small Businesses to get their products seen through this form of powerful Digital Marketing, but it’s also incredibly effective when it comes to increasing your sales Online….
Read More About How Google Shopping Can Help You Reach New Customers, Boost Sales, and Beat Your Competition
Here at Sites n Stores, we thought it would be fun to give you a little experiment. Are you up for it? Good. Jump onto your computer or mobile and enter a search into Google. For example: Beauty Salon Melbourne. You’ll notice a few difference types of results; Pay per Click (PPC) Ads followed by…
Read More About Want to Achieve PPC Success? Don’t Make the Same Mistake as This Big Businesses
When we think of Digital Marketing, the terms SEO and PPC are in the forefront of our minds. They’re the major players in the Search Engine Marketing game. Search Engine Optimisation and Pay Per Click offer your Small Business a leg-up into the Digital world, helping you to get noticed Online and boost your Success….
Read More About The Difference Between SEO and PPC
Let’s face it. Getting your Website ranked organically on Search Engines can be a long and drawn out process. This is because it takes time for Google to analyse and ‘crawl’ your Website to determine where exactly you should be ranked when a user types in a certain Keyword or phrase. Yes, there’s no denying that trying…
Read More About When Are You Getting PPC?
Did you know that Pay per Click advertising is one of the most powerful Digital Marketing tools available to Small Business Owners? It allows you to focus your Marketing efforts on your target customers, attract these customers almost instantly and outperform your competition. Your Small Business will experience huge Return on Investment using PPC, possibly…
Read More About 6 Things You Didn’t Know About PPC
In order for Small Business Owners to really maximise the success of their Pay Per Click (PPC) Campaign, it’s crucial to keep abreast of the latest trends. This Digital Marketing strategy has proven to be extremely powerful in generating qualitative leads, traffic, and sales for Businesses in a short period of time, making it a…
Read More About 5 Major PPC Trends to Watch Out For
If you’re like most Small Business Owners growing their Business online, you’ve probably asked yourself the question “Is Pay Per Click Advertising really worth it?” You may have simply thought about creating PPC Ads or already have PPC Advertising in place, but you might be still questioning whether it’s something your business actually needs. For…
Read More About Why Pay Per Click Ads Are Really Worth It
So, you’re unsure if you’re Small Business can afford a Pay Per Click (PPC) Campaign? Are you worried about the investment and whether you can spare the funds? Well, we want you to think about how much your morning cup of coffee cost – not really a huge strain on the budget was it? Well…
Read More About How PPC Can Increase Your Sales for Less Than a Cup of Coffee
