If you’re a Small Business Owner using Google Shopping as a way to market to your audience, you’ll want to make sure your really getting the most out of your ads. While it may be tempting to adopt a “set and forget” mentality, Google Shopping is one of the more intricate Campaign types to manage,…
Read More About 5 Of The Best Tips and Tricks to Optimise Your Google Shopping Campaign
With a plethora of Ecommerce Stores out there, keeping loyal customers is not always an easy task. There is a lot more competition than there was 5 years ago. Heck, there’s a lot more competition than there was 12 months ago! Consumers can buy products from one Store and then quickly move onto the next…
Read More About 5 Marketing Tips to Boost Your Ecommerce Retention
The term ‘Product Description’ implies just that: a description of the product you’re trying to promote on your Online Store. But is that all you really want it to do? So many Small Business Owners make the mistake of simply describing their products, rather than actually writing about them in a way which entices and…
Read More About 5 Easy Ways to Write Product Descriptions that Sell
If you’ve used Google to search for any kind of product recently, you can’t have missed Google Shopping Ads. These are the small images that appear at the top of the Google Search Results Page that have all the details that you’re after; an image of the product, the price, the vendor and usually a…
Read More About How Google Shopping Transformed the Fortunes of These Three Businesses
Having great content is vital to any successful Marketing Strategy, but in the world of Digital, it can be the difference between customers clicking the “add to cart” button or heading back to Google to find another option – usually one of your competitors. Here at Sites n Stores, we’re blessed to have a professional…
Read More About How To Implement Great Content Marketing When You Suck at Writing
The impact of an effective Google Shopping Campaign on Small Businesses can be astounding. Your company can rise to prominence through use of the “prime real estate” that Google Shopping offers, which runs along the top of Search Result pages. It even has its own Tab in Google Searches! The simplicity and ease of finding…
Read More About 5 Mistakes that Could Cripple Your Google Shopping Campaign
The world of Online Digital Marketing is an ever shifting platform, and industry demands are constantly changing. This can make it particularly difficult for Small Business Owners to stay ahead of their market and make sure their website is catering to their customers’ current demands. Thankfully, there is a quick and easy solution to making…
Read More About WHAT DOES YOUR CUSTOMER AVATAR LOOK LIKE?
It’s no secret that social media can be a hugely effective marketing tool when it comes to strengthening the success of any business, big or small. Using social media can help increase your brand awareness, expand your reach, deepen your customer relationships and help you get ahead of the competition. Chances are, you’ve eagerly established…
Read More About How to improve your social media presence
Ensuring that your website is brimming with fresh, quality content is beneficial for multiple reasons. Firstly, it can be useful for SEO and can influence your rankings. Google’s algorithm now specifies that it looks for high-quality, original content. Moreover, making your website a veritable hub of regularly updated, solid content will establish your business’s credibility…
Read More About 7 essential ways to create engaging content for your website
It’s no secret that ecommerce is serious business. There has never been a better time for businesses of all sizes to be selling online. But how to make the most of your business’s online store? What are some tricks for maximising your customer’s shopping experience and persuading them to buy? Here are a few handy…
Read More About 6 tips for making the most of your online store
