For both us and every other poor soul who feels like we went through this about 4 months ago, it’s beginning to look a lot like Christmas, and our shopping list keeps growing longer. So, with our list of those who require a gift in hand, where’s the best place to start our research about…
Read More About WHERE WILL MY CUSTOMERS BE BUYING THEIR CHRISTMAS PREZZIES FROM?
It’s no longer a surprise that more and more people rely on Google to answer the questions they have. As a matter of fact, it’s almost always the first place they go to when looking for information. Search Engines have become such an important and influential part of people’s lives to the point that they…
Read More About How to Optimise Your “Google My Business” Listing in 3 Easy Steps
Every time you go Online, either on your computer or mobile device, chances are you encounter pop-ups and banner ads. Display marketing generates leads and converts people – like you – into Customers. But what if you are the one looking for Customers? BUILDING BRAND AWARENESS The first thing you have to consider is building…
Read More About Display Marketing: What is it and why do you need it?
When it comes to Small Businesses and their Online presence, setting up an e-Commerce site can only do so much. Interesting articles and eye-catching images will be good for nothing if your target audience do not even know you exist. This is where Search Engine Optimization (SEO) comes in. But what in the world is…
Read More About SEO for E-Commerce and why it’s getting more important
As a Small Business Owner, chances are you’re too busy running the day-to-day to try and develop a comprehensive Digital Marketing Campaign. You’re already monitoring staff, checking daily sales, and running a Business. Do you have time to write content for your website, upload photos to Social Media, and make sure your Website is Search…
Read More About WHAT WILL A PROFESSIONAL SEO TECHNICIAN DO TO HELP MY WEBSITE?
Do you think having a Website is all you need to grow your Business Online? Although it’s a great start, it’s exactly that: a start. These days, written content and Search Engine Optimisation (SEO) are closely linked. Your Website’s written content needs to be crafted in a way that will deliver the most benefit. It…
Read More About 7 SEO Tips To Keep in Mind When Writing Content for Your Site
For years, a website’s URL structure has been a constant source of debate within the SEO industry. Does it really matter? First, let’s talk about the basics. What is URL? Well, URL is short for “Uniform Resource Locator”, which gives you the specific address to a Website or piece of content on the world wide…
Read More About Why Does My Website’s URL Structure Matter to Google?
There are lots of quick things that you can do as a Small Business Owner to your Website to help it look better in the eyes of Google. The term Search Engine Optimisation (SEO) might seem like an overwhelming and complicated thing to do, but there are lots of small SEO practices that can be…
Read More About Does Updating My Content Regularly Really Help My Website?
If you’re a Small Business Online Retailer, you may be under the impression that Digital Marketing only works for the Retail Heavy Weights. Or maybe you think that it’s pointless to do your own Marketing, as you’ll never be able to compete against these multinational Organisations. After all, how could you ever compete with the…
Read More About 5 Ways Small Businesses Can Compete with Retail Giants Using Google Shopping
If you’re a Small Business that has invested time and money into a Google AdWords Marketing Campaign – well done! Google AdWords is an excellent way to drive traffic to you Site, grow brand awareness and increase your customers, leads and sales. But no matter how long you’ve been running your Campaign for, or how…
Read More About Are You Sabotaging Your AdWords Campaign with These 6 Simple Mistakes?
