It’s true. Tracking your Ecommerce Store’s metrics and monitoring its data doesn’t sound all that appealing. Especially when you’re a busy Small Business Owner trying to juggle staff rosters, bills and customer orders all at the same time. In fact, with all of this firmly on your plate, it’s no wonder that something a small…
Read More About The Metrics Every Ecommerce Store Should Be Tracking
If you’re new to the Digital World and have just got yourself a new Website, you’re probably getting a little overwhelmed at all the technological jargon being thrown at you. And we don’t blame you! Web Hosting, Domain Name, SSL Certificate – it all sounds like a completely different language! And while you might just…
Read More About The Differences Between Domain, Web And Email Hosting
If you’re confused by Facebook Advertising options, you’re not the only one. Carousels, Organic Reach, Boosting, Sponsored Posts… there’s certainly a lot to consider. But many people are stumped by the one question; what’s the difference between Paid Facebook Ads and Boosted Posts? Well, if you’ve ever wanted to know the answer, sit down and…
Read More About The Difference Between Paid Facebook Ads And Boosted Posts
When it comes to placing a Facebook Ad for the first time, knowing your industry and targeting your specific audience is essential. If not done correctly, there’s a good chance you’ll miss out on potential customers and waste good money along the way. The last thing your Small Business wants to do is promote to…
Read More About Facebook Ad Hacks That Really Get You More Clicks
One of the most cost-effective ways for your Small Business to engage your market is through Social Media. Unlike the traditional way of contacting people by phone, mail or email, Social Media allows for instant responses to occur and is another way of building the all-important customer rapport. It’s also a faster way to get…
Read More About 6 Of The Most Effective Facebook Posts To Drive Serious Traffic To Your Website
Facebook is one of the most powerful Marketing Tools for any ambitious Small Business. With more than a billion users, Facebook has an enormous audience and is the second most visited Website on the Internet, falling only behind Google. Starting out as a social network for US college students 13 years ago, Facebook has since…
Read More About The Benefits Of Facebook Advertising For Your Small Business
An effective and user-friendly Mobile Site is fast becoming an increasingly vital part of any Small Business’s Marketing Strategy. While Mobile Responsive Websites may have once been reserved for the technically talented, Google’s announcement in late 2016 that over half its global searches were made from Mobiles showed that the power of Mobile searching had…
Read More About Mobile Design Tips to Boost Customer Engagement
Like it or not, if you want to maximise your Small Business’s Online Success, then, without a doubt, you need a social presence. And with more and more of your competitors joining the throng of Small Businesses jumping Online, creating a Facebook Page for your Small Business should be at the top of your priority…
Read More About Paid Facebook Advertising: A Step-By-Step Guide For Small Business
Now that you’ve successfully created your Small Business’ Facebook Page, there’s every chance it gets viewed by thousands of Facebook users daily. Make no mistake about it, Facebook is the most dominant Social Media platform today, making it the perfect promotional tool for your Small Business. The tricky part – or the exciting part depending…
Read More About Cardinal Sins To Avoid On Your Facebook Ads
Picking a colour scheme for you Website might sound simple enough, but there’s a lot more to it than you may initially think. For starters, not everyone is a skilled designer with an eye for great colour combinations that can generate a specific feeling or emotion. Sure, you could just throw some of your favourite…
Read More About The Colour Theory: Discover the Colours That Can Help You Sell
