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Sick of Looking at the Same Old Stock Images? This is Why the Real Thing is Always Better

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We’ve all visited those websites before. The ones with generic-looking people, doing generic-looking things with huge smiles and blindingly white teeth. While these images may be cost effective and less time consuming than taking your own photographs, they may be doing more harm to your website than you realise.Most small business owners will be guilty…

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6 reasons why custom trumps template every single time

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Here at Sites n Stores, we’re passionate about Custom Designed Websites. Why? Well, quite simply, they trump template based websites…every. Single. Time. While templates can indeed be appealing for the Small Business Owner looking to establish a website on the cheap, they can ultimately damage your digital image by making you look unprofessional, generic and,…

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8 Steps for Creating the Perfect Email Newsletter

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Within the modern Digital World, email might seem a bit ‘old school’ and unglamorous, especially compared to marketing tools such as Facebook and Instagram. But, in reality, Email Marketing is still one of the most effective ways to connect and communicate with potential customers. In fact, according to Exact Target, email brings in $44.25 for…

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The Small Business Owner’s Blog Post Checklist: The Definitive How-To Guide

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There’s no denying the wealth of benefits blogging offers any small business. It can drive SEO traffic to your website, humanize your brand, help you connect with customers and is one of the most cost-effective ways to promote your services online. Hopefully by now you’ve realized what an incredible asset a blog can be and…

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Feel lost in the digital world? Here’s how to find your way

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The Digital World is a bit like high school mathematics. There’s those who instantly pick it up and excel at it, and there are those who struggle. But you know what? We don’t think there’s any shame in that! Here at Sites n Stores we understand that most Small Business Owners aren’t computer programmers, social…

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Supermarket Psychology: How it Can Help You Craft An Effective Website

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Numerous studies have been done on how supermarkets utilise psychology to increase sales and customer engagement. Every item is carefully considered and placed in such a way that plays on our subconscious needs and desires. Have you ever come out of the supermarket with a trolley full of things you didn’t need? Well that was…

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