It’s hard to stand out from the crowd, especially as a small business. In a hyper-digital age where businesses feel obliged to be present around the clock in at least three different online spaces just to keep up with competition, highlighting the uniqueness of your business can seem like a near-impossible feat. We’ve made that…
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With the steady rise of quality web design Open Source software, a debate has raged about whether or not it is better than the proprietary software available. We believe that Open Source web design software offers considerable advantages over the current proprietary software available, and here’s why. 1. Free/Inexpensive to use Open Source software is…
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It’s no big secret that social media marketing can play a pivotal role in growing any business, big or small. Using social media can enable you to increase brand awareness, expand your reach, enhance your customer relationships, and gain an edge over your competition.However, although social media is now everywhere in a seriously inescapable way,…
Read More About 8 COMMON MISCONCEPTIONS ABOUT SOCIAL MEDIA MARKETING
Also known as Google AdWords, PPC stands for “Pay Per Click”. PPC is a digital marketing model used in order to direct traffic to websites, and it’s one of the most effective, rapid digital marketing tools around.PPC allows advertisers to pay a fee every time one of their ads is clicked. Essentially, it’s a way…
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Your website might look amazing and be at the cutting edge of modern design, but is it actually usable?The basic conventions of website usability relate to the ease and fluidity with which visitors are able to search and browse your site.Basic usability means that users are able to meet their objectives speedily, and that information…
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A great website can very quickly become a mediocre one – or worse, an outright embarrassing one – if it’s riddled with sloppily written content and clumsy copy. High-quality, well-written website copy is equally, if not more, important than a site’s appearance. A user-friendly, visually appealing website is indispensable for the success and growth of…
Read More About 7 REASONS WHY HIRING A PROFESSIONAL COPYWRITER IS A VALUABLE INVESTMENT FOR YOUR WEBSITE
It’s not 1998 any more. Yeah, this probably sounds harsh, but when it comes to keeping up with web design, we can be a bit stern. “Does my business really need a website?” is a question that should be followed swiftly by with another question: “Can you really afford not to have one?” In 2016,…
Read More About WHY IT’S SO IMPORTANT TO HAVE A WEBSITE FOR YOUR BUSINESS
There’s been a hell of a lot going on at Sites n Stores over the last month. In fact it’s probably been one of the most productive and thoroughly busy months since we opened our doors eight years ago.Not only have we codified and launched the Sites n Stores values, but we successfully launched our…
Read More About Unlimited Changes for Unlimited Success
For a very long time we’ve known who we are. We’ve known what we believe in and what is important to us as a business. Until recently, we’d never said all this out loud. But in September we sat down, as a business, and created our values, mission and purpose. These three pillars are what…
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In a rapidly changing and growing social landscape, social media marketing has become a critical way for small businesses to differentiate themselves and connect with their customers. Have you thrown yourself (and your business) head-first into social networking? Or have you shied away from what can be seen as a fairly intimidating array of always-increasing…
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